BENCH TALK Podcast #202 | [Q&A] Pricing, Prints & Unsold Work

Pricing artwork, navigating unsold pieces and deciding how many prints to release - these are questions every emerging artist faces.

In this episode, hosts Tom Gerrard and Claire Bradshaw from the Art Career Academy share practical strategies and mindset shifts to help you build a sustainable art career.

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WE COVER:

⚡️ How to price your work with confidence — and why most artists undervalue themselves
⚡️ Smart, resourceful ways to handle unsold artwork after exhibitions
⚡️ How to decide the right number of prints for a release
⚡️ Why limited editions can boost value
⚡️ How marketing impacts print sales success
⚡️ The long-term perspective you need to thrive as an artist

Whether you’re exhibiting for the first time or looking to refine your pricing strategy, this conversation will help you approach your art career with confidence and sustainability in mind.

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HOST: Tom Gerrard

✦ IG | @artcareeracademy and @tom-gerrard
✦ Watch on Youtube | / @artcareeracademy
✦ Website | artcareeracademy.com

GUEST Claire Bradshaw (Art Career Academy)

✦ Instagram @artcareeracademy
✦ Find out more at www.artcareeacademy.com

Want to fast track & uplevel your art career?

Join our FREE Masterclass on 19th August to learn the 5 step framework to build demand & generate sustainable income - without sacrificing your authentic artistic vision.

Book your spot here 👇🏼 https://www.artcareeracademy.com/masterclass-aug25

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WANT MORE?

👉Download free cheatsheet to boost your creative cashflow:
https://www.artcareeracademy.com/creative-cashflow-guide